Chichester Shutters are a family-run plantation shutters company in West Sussex who provide a full service from home survey to fitting the shutters. They’ve been trading since 1999 but recently changed their name locally to Chichester Shutters to further promote their dedication to their local area.
Since changing their name in 2014, Chichester Shutters has gone from strength to strength. A new website and digital marketing strategy (implemented by Ghost – see Case Study here) was bringing in more customers than ever before.
With only a small family team, Sam, owner of Chichester Shutters, wanted to grow the business but knew that the current team couldn’t handle the amount of extra work that was required to convert each customer into a sale. Every stage was manual from calling back the customer to ask for dimensions of their windows to sending emails back and forth to schedule a survey. It was apparent that it would require several additional members of staff to cope with the increase in customers the Digital Marketing was producing and the office space wasn’t equipped for this.
Sam approached us with the challenge to help him handle more customers and grow the business without the need to hire more office staff. Challenge accepted.